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Miss World
:The Miss
World pageant is an international beauty pageant founded in
the United Kingdom by Eric Morley in 1951.
Miss World has grown to be the most sought after and prestigious title
in beauty pageantry. It is the most widely attended and broadcasted of
such events, with over a hundred delegates in competition (the rival
Miss Universe pageant, by comparison, welcomes approximately 80
delegates). Miss World – The Final
is the world's largest live annual television event with global viewing
figures topping two billion across more than 200 countries.
The winner spends a year traveling the globe representing the Miss World
Organization in its various causes. Traditionally, Miss World lives in
London during her reign and uses it as her base for world travel. The
current Miss World is Taťána
Kuchařová of the Czech Republic. |
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History:
Miss World started as the Festival Bikini
Contest, in honour of the recently introduced swimwear of the time, but
was called Miss World by the press. It was originally planned as a
one-off event. Upon learning about the upcoming Miss Universe pageant,
Morley decided to make the pageant an annual event.
Opposition to the wearing of bikinis led to their replacement with more
modest swimwear after the first contest. In 1959, the BBC started
broadcasting the competition. The pageant's popularity grew as the
popularity of television grew.
In the 1980s, the pageant repositioned itself with the slogan Beauty
With a Purpose. The contest added tests of intelligence and personality.
By the 1990s, the pageant was reaching two billion viewers from almost
every country in the world. However, the competition has been seen as
old-fashioned and rather politically incorrect in its native Britain.
Despite the global appeal, the show was not broadcasted on any major
terrestrial British TV network for several years, until Channel Five
aired it in 1998.
21st century
Eric Morley died as the pageant entered the new century. His wife,
Julia, succeeded as chairman of the Miss World Organization, in charge
of holding the global pageant.
The century saw its first black African winner, Agbani Darego, in 2001.
During that edition, as part of its marketing strategy, Miss World came
up with a "You Decide" television special, featuring the delegates
behind the scenes and on the beach, and allowing viewers to either phone
in or vote online for their favorites. It also sells its Talent, "Beach
Beauty" and Sports events as television specials to broadcasters.
In 2002 the competition was slated for Abuja, the capital city of
Nigeria. This choice was controversial, as a northern Nigerian woman,
Amina Lawal, was awaiting death by stoning for adultery under Sharia law
there, but Miss World chose to use the publicity surrounding its
presence to bring greater global awareness and action to Amina's plight
(see Controversies section). |
Miss World
Organization: The Miss World
Organization owns and manages the annual Miss World Finals, a
competition that has grown into one of the World’s biggest and most
loved events. Since its launch is 1951, the Miss World Organization has
raised more than £250m for children’s charities. Miss World is
franchised in more than 140 countries and commands the World’s largest
annual live TV audience. Miss World, Limited is a privately held firm,
and thus figures for its earnings, expenses and charitable contributions
are not publicly available.
Aside from raising millions of pounds for charities around the globe
under the banner of its 'Beauty with a Purpose' programmed, Miss World
is also credited with directly influencing a dramatic increase in
tourism in Sanya, China, host of the Miss World finals 2003-05. |
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| The following is
a list of winners of the previous ten years. See List of Miss World
winners for the full list of titleholders. |
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| Year |
Miss World |
Country |
Venue |
| 2006 |
Taťána Kuchařová |
Czech Republic |
Sala
Kongresowa at the Warsaw Palace of Culture and Science, Warsaw, Poland |
| 2005 |
Unnur Birna Vilhjálmsdóttir |
Iceland |
Crown of Beauty
Theatre, Sanya, China |
| 2004 |
María Julia Mantilla |
Peru |
Crown of Beauty
Theatre, Sanya, China |
| 2003 |
Rosanna Davison |
Ireland |
Crown of Beauty
Theatre, Sanya, China, Beijing, China, Shanghai, China, and Xi'an, China |
| 2002 |
Azra Akin |
Turkey |
Alexandra Palace,
London, UK and Nigeria |
| 2001 |
Ibiagbanidokibubo |
Nigeria |
Sun City
Entertainment Centre, Sun City, South Africa and Zambia |
| 2000 |
Priyanka Chopra |
India |
Millennium Dome,
London, UK and the Maldives |
| 1999 |
Yukta Mookhey |
India |
Olympia Hall,
London, UK and Malta |
| 1998 |
Linor Abargil |
Israel |
Lake Berjaya Mahe
Resort, Port Glaud, Mahe, Seychelles and Paris, France |
| 1997 |
Diana Hayden |
India |
Plantation Club,
Baie Lazare, Seychelles |
| 1996 |
Irene Skliva |
Greece |
Bangalore Cricket
Stadium, Bangalore, India and Seychelles |
| 1995 |
Jacqueline Maria Aguilera Marcano |
Venezuela |
Sun City, South
Africa; Dubai, United Arab Emirates and Comoros |
| 1994 |
Aishwarya Rai |
India |
Sun City, South
Africa |
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